One thing is certain: no matter what you do in your life, the one constant truth will remain: the more you do something consistently, the better it becomes.
Wheel Craft is a company that specializes in one thing: Handcrafting high-quality, beautiful, and durable factory wheels for BMW, Lexus and Infiniti.
The next-gen finishes are exclusive to Wheel Craft. They have a beautiful appearance and texture. Their advanced protection properties ensure that they will last for many years.
How did we get here? To a position of unparalleled industry leadership in luxury wheel finishes? There are many reasons…
- We use the finest materials to finish BMW, Lexus and Infiniti wheels.
- Our entire staff has the deep experience and care to provide, from administration and leadership offices to every production team member.
- Trusting, solid relationships with auto dealers across the U.S.A. and mobile installer leaders such as GoMobile tires.
- We strive to provide total customer satisfaction for every order. Customers are our friends for life. That’s why we have structured our business around this central goal.
It all comes down to our commitment to the process, not only in production but also in every phase of our operations.
We have established repeatable processes throughout our company that ensure consistency in every stage of the sales and production process. This is more apparent than in the production process.
Wheel Craft is unique because we only work with different wheel designs for different car models. Unlike Wheel Craft, many aftermarket wheel manufacturers only produce one product or specialize in one product.
The Wheel Craft team must understand the various alloy compositions and geometries from one model to the next. Each model and wheel has its intricacies, but we use the same processes for all wheels. We are still trying to reach the same goal through different paths.
It is a difficult task. Success depends on the ability to account for every detail within a reliable process. Our commitment to the process ensures that consumers receive the best quality custom wheels on the market. Auto dealership staff can rest assured knowing that we take customer satisfaction seriously and work hard to ensure their complete satisfaction.
This blog will show you how repeating the process can produce some of the best custom wheel finishes in the world. We hope this blog helps automobile professionals understand how to maximize service and deliver superior results to your customers and dealership. We would love to discuss how Wheel Craft can help your dealership increase customer loyalty, drive unit sales, productivity and revenue, and improve CSI.